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September 3, 2009 Thursday

Earlier you have come up with a domain name based on a business idea you had. Now you must follow up on your work and add on to it with what you have learned in webmarketing. Following are your objectives:

SEO define the major tags needed for your new website, suggest title, description and keywords (explain your choice) Title- relax paradise, Tofino resort, relax resort, tofino beach, tofino surfing, Vancouver Canada, outdoor activites, outdoor vacation Description- relax paradise, Tofino resort, relax resort, tofino beach, tofino surfing, Vancouver Canada, outdoor activites, outdoor vacation, one hour drive from Vancouver Island, Vancouver Canada Keywords- relax paradise, Tofino resort, relax resort, tofino beach, tofino surfing, Vancouver Canada, outdoor activites, outdoor vacation, volleyball, surfing, motor boat, jacuzzi, balcony, master bedroom, 2 double rooms, equipped kitchen, patio, TV/VCR/DVD and CD player

Linking suggest some major portals international and local to which you would like your site linked to (explain your choice) International [|www.booking.com] [|www.hostelworld.com]

Local [|www.expedia.ca]

The reason why I picked above site to link to my business because these websites are all very popluar. People usually go on those websites first to check on hotels, motels, hostels, or resorts. Secondly, those websites are very easy to work with, fomat are clear, and information is neatly posted.

Pay per Click Suggest a facebook ad for a budget of 20 usd per day, suggest target audience (and explain), suggest design and words (research on restrictions and possible format) Target audience- Ages of 18-35 because the facilities from the business fit to these ages. Design and Words- Picture of the resort, including facilities to attract target market. Words- Relaxing, Fun with Friends, a weekend to get away, cheap and fun, one stop for all, most memorable.

Web2 markting Suggest 4 different ways of how to use web2.0 to market your website (for each come up with a strategy, explain the how, the what and the why Facebook MSN

Long Tail come up with some Long tail ideas to market your business through 2 specific landing pages, suggest design, URL and metatags for your landing page

Come up with your own hospitality business (describe in short) Personal Resort in Tofino, Canada- have ownership of few houses by the beach and provide "one stop for all" facilities so that guests can enjoy their holiday.

Come up with a business name based on availability as a .com domain name RelaxParadise relaxparadise.com

Describe the features of your website you would really need and explain why Photo albums (for location/map, recreation, accomodation), rates, able to have email access.

My business will provide indoor facilities such as 2 double bedrooms, 1 master bedroom, 3 bathrooms, kitchen, living room; outdoor facilities such as: jacuzzi, outdoor balcony with picnic tables and chairs. beach volleybell, surf board for surfers.

Find a local host in your country and find some reference that it is a good host [|http://highlandcreamresort.com] [|http://www.oceanresort.ca]

Make a suggestion on cost proposal for domain name registration for 3 years and hosting per year supporting of course your different features you want to include on your website (linked to point 3)

Suggest some website design which you consider good and explain why and relate it to your own website which you want to create - Clear and simple: some people don't have the patient to search or look through a website. therefore if the website is clear and simple, people will probably have more interest on the website.

- pictures: pictures builds up confidence and interest to guests.