306996+-+webmarketing

Earlier you have come up with a domain name based on a business idea you had. Now you must follow up on your work and add on to it with what you have learned in webmarketing. Following are your objectives: Domain name: Banlanna Bussinese: guest house, Chiang mai, Thailand

SEO define the major tags needed for your new website, suggest title, description and keywords (explain your choice) Title: Banlanna guest house in Chiangmai, Thailand Description: The cheapest guest house in Chiang Thailand Keyword: The cheapest guest house in Chiangmai, the cheapest guest house, Thai guesthouse, guest house in Chiang mai, the budget hotel in Chiangmai, the budget hotel in Thailand ( I use all these key because the searcher when they want to search for the the cheapest hotel they will use all these key words that I mention above very often)

Linking suggest some major portals international and local to which you would like your site linked to (explain your choice) International portals: http://www.1stopchiangmai.com/hospitality/ This website is for the foreigner tourist It introduce about tourist attraction, food and also the Budget place to stay in Chiangmai .The reason to use this web to link because it is easy to find when people search from google is will at the top of the first page and it is also a good website to promote my business. Local portals: http:// www doochiangmai.com This website use for the local. It is a famous website in chiangmai. This website will help me to advertise my guest house. The reason that I choose this website when go to the first page of this website you will see many list of the guesthouse name with picture so it is very easy for the searcher to find the guest house and compare the price. And they also provide some description to advertise the guest house.

Pay per Click Suggest a facebook ad for a budget of 20 usd per day, suggest target audience (and explain), suggest design and words (research on restrictions and possible format) My target audience might be both international and local tourist. The age between 18- 60. Both female and male The will use the word “ The cheapest chiangmai guest house” I will use this word to reach my target audience because the audience who look for the guesthouse they will look for the cheap rate. Design I will use the slide of picture to show facilities in the guesthouse and use the word to decide what facility that the guesthouse have and also provide the room rate.

Web2 markting Suggest 4 different ways of how to use web2.0 to market your website (for each come up with a strategy, explain the how, the what and the why I will create facebook account for my business is a big website that is very popular site around the word. I will use it to promote my business. www.Hi5.com this is web is very famous in Thailand and will help me promote my business for the local tourist. http://www.tripadvisor.com/Hotel_Review-g293917-d807566-Reviews-Hollanda_Montri_Guesthouse-Chiang_Mai.html I will use this website to promote my business because it will provide the level of the service. And also people can give comment about my hotel that is the one way of marketing strategy to promote my business.

Long Tail come up with some Long tail ideas to market your business through 2 specific landing pages, suggest design, URL and metatags for your landing page For the land page I will use a nice picture of the room and the price rate to attach people. And the land page will also have some literature to decide the facility in guesthouse.

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